Marketing Club Event on Case Analytics – 2024

Marketing Club Event on Case Analytics – 2024

The Marketing Club at IFIM College organized an exciting event titled “CASE ANALYTICO – 2024” on February 27, 2024. This event was specifically designed for the MBA III Semester students from the 2022 batch, providing them with a platform to engage in rigorous case study analysis and apply their marketing knowledge to real-world business scenarios. Under the guidance of Dr. Vidya Pillai, the faculty coordinator, students had the opportunity to delve into complex marketing challenges, develop strategic solutions, and present their findings. “CASE ANALYTICO – 2024” aimed to sharpen the analytical and problem-solving skills of participants, encouraging them to think critically and creatively about marketing issues. The event not only enhanced their understanding of marketing principles but also provided a hands-on experience in applying these concepts to actual business cases. By participating in this event, students gained valuable insights into the decision-making processes of marketers, preparing them for future roles in the industry. IFIM College’s initiative in organizing “CASE ANALYTICO – 2024” underscored its commitment to experiential learning, fostering an environment where students could bridge the gap between theoretical knowledge and practical application in the field of marketing.