The event Data Dynamics took place on the 3rd of June, 2024, at IFIM College, offering a valuable platform for the MBA II Semester students of the 2023 batch to deepen their understanding of data- driven decision-making. Under the guidance of the faculty coordinator, Dr. Nataraja, the event featured a range of activities aimed at exploring various aspects of data analytics, its applications in modern business practices, and the role it plays in shaping management decisions. The participants had the opportunity to engage in interactive sessions, group discussions, and hands-on exercises that emphasized the practical application of data analysis tools and techniques. The event was designed to enhance students’ skills in interpreting and utilizing data, which is essential for their future roles as business professionals. Through these activities, students gained insight into the significance of data in driving business strategies and the evolving landscape of analytics in the corporate world. Overall, Data Dynamics was a highly informative and interactive experience that contributed significantly to the academic and professional growth of the MBA students, preparing them for data-centric challenges in their careers.